For Pre-Fall 2024 Emilia Wickstead draws inspiration from the work of artist Bridget Riley. A British painter, and an innovator in abstract art, Riley is one of the most renowned artists of the 20th century. Her works explore themes of perception, motion, and rhythm, and have earned her numerous awards and accolades.

Conceived as a sartorial celebration, the collection honours the inspiring women in the arts who have sculpted the creative landscape. A tribute to their brilliance, embodying strength, elegance, and creativity. Garments serve as canvases, reflecting the beauty and power within every woman. Each piece aligns with the visionaries who defied norms and redefined creativity. The collection extends beyond fashion, offering a narrative of empowerment—a subtle tribute to women who’ve carved their own path in the realm of art.

For the Pre-Fall 2024 campaign, actress Michelle Dockery serves as the collection’s modernday muse. A singular artist, photographed in a series of intimate portraits that convey personality and drama; a series of sartorial choices that allow her to express her vision as an artist.

Campaign photographed by Indigo Lewin & styled by Harry Lambert